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Artisttio
Client / Artisttio
Industry/ Music, Performing Arts
Project Year / 2021
Origin / Hong Kong
Branding
Artisttio is an art & music intermediary based in Hong Kong. Inspired by the concept of Airbnb, the brand provides art & music services including practice room renting, pairing up learners with teachers, online tutorials, and other art-related experiences. Artisttio not only acts as a service provider but also a long-lasting platform to bind all art enthusiasts and make the art experience more convenient and approachable.
The logo adopts a concise and contemporary typographic approach. Its expandable system visualises the core value of the identity, emphasising the continuous relationship among all users in Artisttio.
![Artisttio-logo-expand-downsized.gif](https://static.wixstatic.com/media/8b04a9_a5a05faa421740d2a407d3d289c1dd38~mv2.gif)
![20220108-artisttio-branding-02.jpg](https://static.wixstatic.com/media/8b04a9_44f237ae9d46423698d8750356e3a2cd~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/20220108-artisttio-branding-02.jpg)
![Artisttio-logo-4colours-square.gif](https://static.wixstatic.com/media/8b04a9_5cac9ce7c53f4197afe11261c80f0c3f~mv2.gif)
![Artisttio-logo-expand-square-black.gif](https://static.wixstatic.com/media/8b04a9_1038ca281aa9432fafe5e6fe44ce76fc~mv2.gif)
![20220108-artisttio-branding-05.jpg](https://static.wixstatic.com/media/8b04a9_daa5eb67a4074608955e0f53b9f03826~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/20220108-artisttio-branding-05.jpg)
![Artisttio-logo-variation.gif](https://static.wixstatic.com/media/8b04a9_fd1d4e220c1d4b4d9880ffc42d167990~mv2.gif)
![20220108-artisttio-branding-04.jpg](https://static.wixstatic.com/media/8b04a9_ae900b067a5d46bf863dbb31096742d0~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/20220108-artisttio-branding-04.jpg)
The 3 Double T
The visual identity takes inspiration from the bridge, which embodies the idea of connecting and cultivating possibilities from different art and music enthusiasts. The general “TT” symbolises a platform to connect people, with an expandable line to emphasise the sustainable relationship among all users and an extension of art-related knowledge.
The second “TT” uses arrows as a symbolism of the knowledge providers, while the
third “TT” uses bowls to symbolise knowledge receivers.
![Artisttio-patterns-morphs.gif](https://static.wixstatic.com/media/8b04a9_4ed88cfe72284c9e9aa446179f2759bf~mv2.gif)
![Artisttio-namecard-01.jpg.jpg](https://static.wixstatic.com/media/8b04a9_1ec351a77516402c9b7eeea18ffd969a~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Artisttio-namecard-01_jpg.jpg)
![Artisttio-poster-03.jpg](https://static.wixstatic.com/media/8b04a9_dabbab7737224695a119729c78cfffaf~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Artisttio-poster-03.jpg)
![Artisttio-poster-01.jpg](https://static.wixstatic.com/media/8b04a9_e3bdfb90a7a84f70b59ab02934fc6abf~mv2.jpg/v1/fill/w_117,h_78,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Artisttio-poster-01.jpg)
![Artisttio-poster-02.jpg](https://static.wixstatic.com/media/8b04a9_ce9da96aec1e4f7c89f555751df07acc~mv2.jpg/v1/fill/w_117,h_78,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Artisttio-poster-02.jpg)
![artisttio-folder-stationery-mockup.jpg](https://static.wixstatic.com/media/8b04a9_ed7c844954dc467982fc781197bdcca7~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/artisttio-folder-stationery-mockup.jpg)
![Artisttio-poster-outdoor.jpg](https://static.wixstatic.com/media/8b04a9_4254d38d4f86445b9a708724520290bb~mv2.jpg/v1/fill/w_198,h_132,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Artisttio-poster-outdoor.jpg)